Marketing:

• Develop and implement marketing strategies and campaigns across various channels (digital, print, social media, etc.).
• Conduct market research to identify trends, customer needs, and competitive positioning.
• Manage brand identity and ensure consistency across all marketing materials.
• Coordinate the creation and production of promotional materials (brochures, presentations, email campaigns, etc.).
• Analyze campaign performance using tools like Google Analytics, and optimize based on results.

Communications:

• Develop internal and external communication strategies aligned with organizational goals.
• Write and distribute press releases, newsletters, speeches, and other communication content.
• Build and maintain media relationships; manage media inquiries and interview requests.
• Monitor public perception of the brand and manage crisis communication when necessary.
• Support executive communications and messaging.

Digital & Social Media:

• Manage company website and ensure content is up-to-date and engaging.
• Oversee social media platforms (content planning, creation, community management).
• Monitor KPIs and performance of digital campaigns.

Event Marketing:

• Plan and promote events, product launches, webinars, or trade shows.
• Coordinate logistics and promotional strategies for events.